Atalanta B.C. and Yajuego are pleased to announce the partnership agreement that will connect the two brands for the current season.
Yajuego will be the Official South American Betting Partner of the Club.
Stefano Tino, Yajuego Managing Director: “We are proud to support Atalanta and their champions of the Colombia national football team Zapata, Muriel e Mojica, becoming one of their strategic partners in South America. We are confident that this new partnership will be successful in transmitting shared values such as the love for sport, the pursuit of excellence and the ability to innovate with the desire to reach new horizons. We are happy to be together with this sporting reality which is becoming more and more international and represents our ideal of dynamic culture but also of fun and professionalism”.
Romano Zanforlin, Atalanta Sales and Marketing Director: “We are excited to have teamed up with Yajuego, a young, yet dynamic company, which was able to conquer its target market in Colombia. The sharing of values, such as the desire to emerge and the constant desire to improve, lies at the base of this collaboration. We are also sure that, thanks to this brand, we will have further important exposure in South America”.
WHO IS YAJUEGO
Yajuego, which has been operating for just over a year and with a regular Coljuegos license, quickly managed to carve out an important space in the online gaming market in Colombia, thanks to the ease of use of the product, the exclusive platform and commercial agreements with local partners (over 15,000 charging and withdrawal points in the country).
To date, the company manages a complete portfolio of live and prematch sports betting, exclusive virtual betting (dog racing, horse racing and major leagues in the world of football) and over 300 live casino and casino games, setting a new standard for the gaming experience in Colombia.
For more info visit their website.
